So lots of people are getting all
whiny about internet tracking and how it’s used to send personalized advertisement
to people, internet safety and privacy get called into question. Over all I feel
that we’re beating a dead horse by continuing to discuss it, it’s a well-known
fact that internet tracking is of no harm to shoppers being there’s no real
information, out side of a person’s shopping list, that you can get from this
information. So you get a little junk mail, just delete it instead of whinnying
about it like a spoiled child.
To go with that a lot of people
have been confusing internet tracking with computer hacking; internet tracking
is a compiled data base of all the things you have purchased on line or using a
card, while computer hacking is the process of someone using their technical
skills and devices to hack into computers in order to steal information you as
the user of your computer put onto in. Computer hacking is taking control of a person’s
computer which allows them to view your personal files, and use any logins you
have saved on to your computer. This however can be prevented by installing;
firewalls, security systems, and virus wear. Of course if your too lazy to take
these safety measures you can always open up secure windows, delete your
cookies (The user name and passwords you use on line for those of you who don’t
know the term cookies), and don’t store personal information on your computer.
Computer hacking is a serious
concern however people are too busy having a hissy fit over a computer controlled
system to worry about the real threat. Of course sense a lot of people feel
strongly about these subjects it’s understandable that the lines between the two
would get blurred by the un-enlightened and very gullible public. Tracking over all is a really good technological step in the field of marketing, while there may be a few bugs to work out it might just become an important bases for the world in a 100 years or so. Over all I feel
that internet tracking is a good thing and is a step towards the shining
future where our robot over lords will rule, however the public needs to learn
the difference between hacking and tracking.
I think it is a good point to distinguish the difference between internet tracking and internet hacking. I also feel that many have the two confused. Internet tracking is nowhere near as serious as internet hacking. The information attained through internet tracking is just what sites people visit and what they buy. All they do with that information is provide people with ads. It really is no issue at all. And yes if someone finds that annoying then all they have to do is ignore it.
ReplyDeleteAds are annoying and hard to ignored when you get 10 a day or so simply because other companies think you might be interested in their product. It's hard to not to ignore it when my phone keeps going off here and their. I only sign up to get ads by only 4 companies and two online stores which is ebay and Amazon that's about it. I can ignore it but when I got to my email it's like filled with 20 to 30 ads plus my primary emails.
DeleteLarge retailers are collecting your personal information and don't ask for your permission first; this is excused as data mining. We discussed in class that using cash is a way to opt out. This is not really feasible if you have business expenses or want to pay for significant items like a house or car payment. I don't see the United States proceeding in the same direction as Canada where customers will have to be informed by retailers about data collection or having the opportunity to opt out. I feel there should be more transparency on the part of large retailers regarding what they do with customer's personal information. They need to prove to an oversight body that the data collected is stored on protected servers. That they follow many of the safeguarding guidelines banks use to protect our personal information. Currently the data collected is not being heavily protected because it is costly. This is why Target and Neiman Marcus, Home Depot and other large companies were hacked and credit/debit card information of millions of customer's stolen. In class when we spoke of data tracking and hacking as being closely related, I want to clarify I think this relationship exists because retailers are too concerned with the monetary cost of maintaining the data they collect to adequately protect customer's personal information.
ReplyDeleteAgain that's hacking not tracking, the hacking of stores has nothing to do with internet tracking, Did you even read my post? Or where you to busy trying get full credit for the assignment at the last minute that you couldn't bother to use a single brain cell in that head of yours?
DeleteAs Margarita expresses quite insightfully, a relationship between tracking and hacking does exist. The process of tracking facilitates hacking. Tracking leads to the collection of consumer data, and hacking exposes it. Denying the relationship denies the complexities involved.
DeleteTeresa, you note that "internet tracking is a compiled data base of all the things you have purchased on line or using a card" - but this is only part of it. Note that tracking also relates to websites visited, "clicks," search histories, etc.
Thank you for being one of the few people to share a similar point of view as myself. Feels good to have a fellow argumentative person, who also shares many of my views in a class finally. Good post, keep up the good work.
ReplyDelete